MERGE4 x Santa Cruz Warriors Women’s Empowerment Month

March brought serious energy to Kaiser Permanente Arena as the Santa Cruz Warriors celebrated Women’s Empowerment Month presented by Rakuten through a series of community-focused activations and events throughout the month.

MERGE4 was honored to create the official Women’s Empowerment socks for the Warriors.

For our team, there was something exciting about seeing a project that started as an idea become part of game night inside a packed arena. Basketball, community, creativity, and local collaboration all coming together under one roof felt very Santa Cruz in the best possible way.

As a women-founded company based in Santa Cruz, being included in a month dedicated to celebrating women throughout sports, leadership, business, and the community made the collaboration even more awesome for us.

And honestly, it was just the best seeing MERGE4 connected to something at that scale with the Warriors organization.

Huge thanks to Hilary Bryant and Chris Murphy for helping move the collaboration forward and for including MERGE4 in such a great project.

The Santa Cruz Warriors continue to create experiences that feel connected to the local community, and MERGE4 was proud to be part of Women’s Empowerment Month at Kaiser Permanente Arena this season.